Sociology › Section H · Media and technology › Topic H.2

Media and technology in society

From the printing press to the phone in your pocket, each new medium has changed who can speak, who listens and who profits. This topic traces how media and technology evolve and how they shape what we buy, believe and share.

In this topic

  • Media and technology together
  • Categorising technology: patents
  • Evolution and disruption
  • Worked example: from records to streaming
  • From print to broadcast
  • New media
  • Does media violence matter?
  • Worked example: testing a media claim
  • Advertising and the attention economy
  • Homogenisation and fragmentation
  • Common mistakes to avoid
  • Key takeaways

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