Intro to Business › Section E · Entrepreneurship and small business › Topic E.4
Starting your own business
Launching a business means turning an idea into something customers will pay for, choosing how to own it, planning, finding money and protecting what makes it special. Modern founders do this by testing cheaply first and committing large sums only once the evidence is in.
In this topic
- Three routes to ownership
- Test before you build: the lean startup
- Worked example: reading an MVP test
- The business model canvas
- The business plan
- Legal form, registration and permits
- Debt and equity: where the money comes from
- Worked example: borrow or sell a share?
- Protecting the idea
- Buying an existing business
- Common mistakes to avoid
- Key takeaways
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