Intro to Business › Section I · Motivating employees › Topic I.2
Maslow's hierarchy of needs
Maslow's hierarchy is probably the best-known idea in management, and it gives managers a useful checklist of what people seek from work. It is also one of the most misquoted: the rigid pyramid most people picture is not what the evidence supports.
In this topic
- From output to needs
- The five levels
- The hierarchy at work
- Worked example: a warehouse with high turnover
- What Maslow actually claimed
- Where the evidence is weak
- Culture and the order of needs
- Alderfer's ERG theory
- Worked example: when a promotion freeze meets a pay claim
- Common mistakes to avoid
- Key takeaways
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